A Mobile Boutique

The Fashion Mobile“A mobile boutique? What’s that?” That is usually the response we get when we tell people what we are starting with The Fashion Mobile. I tell them basically it is a store inside of a truck. It’s like a food truck but we sell merchandise instead of food! How’s that for something new?!

We picked up the truck last Friday and I have to say that I am pretty pleased with how it turned out. I was very nervous about how the color would look. We picked the color from a swatch that was only about 2″ x 4″ long. And there are no do-overs if we didn’t like the color. But it turned out better than expected. The finish is semi-gloss too so it looks super shiny!

Right now we are busy getting the inside of the truck ready. I put in the flooring yesterday. I used some peel and stick tiles that are supposed to be ebony marble. It looks pretty cool. We also picked out the cabinets. We want to give it that “walk in closet” feel. They’ll be white and will have cubes, shelves and a hanging area for clothes and dresses. I also bought the materials to make the walls behind the cabinets. We’ll be putting wallpaper on here to make it look nice and finished.

We also made an old frame into a cool looking mirror so when you try on a shirt or look at jewelry you can see how hot it will make you! There is still a ton to do to get ready for our first event. We’re still getting merchandise in so that shouldn’t be a problem. I just hope that we can sell it!

We’re posting events as soon as we know about them so check the events page so you can find out where we’ll be. Gotta get back to working on the truck now. Talk to you later.

{ 31 comments… read them below or add one }

Jude September 8, 2012 at 4:03 pm


Enjoy reading about your mobile boutique. I am doing the same thing in Boston and I am trying to figure out the interior lighting system. Did you figure your lights out yet? Can you help me to get this together? I am looking at Inverness.



Teresa admin September 8, 2012 at 7:35 pm


Good luck with your truck in Boston! Our truck did have 2 lights inside that are traditional light bulbs. I added some LED battery operated lights also but it still is a little dark in there. I am planning on buying some larger LEDs. This place http://www.millsupply.com has everything that you would need for a step van parts, lights, etc. Good luck with everything.


Salina November 12, 2012 at 3:29 pm


Your truck is amazing…Did you build the steps or did you purchase it?…Can you also provide information on the types of permits you needed..I have a jewelry & accessory company and I am thinking about going mobile…Thank you in advance & God Bless


Katie November 20, 2012 at 3:47 am

Hi congrats on the biz!

I hope it is thriving!! Did you buy a truck and then guted it yourself? Did you do all the install by yourself? Any ideas on who to contact to do this type of work?
Thank you



Teresa admin November 20, 2012 at 4:08 am

Thanks for reaching out. The truck was gutted when we bought it so we started with a clean slate. I did all the installation myself. If you are serious about getting into this business and want help with purchasing a truck let me know. I could find the truck and finish it for you.


Jacki December 5, 2012 at 3:03 pm

Can the inside walls of the truck be painted and if so did you try to paint iy? What made you build the walls out instead of painting them ? And what kind of paint could be used? Tell me how did you come up with those steps for the entrance and exit . Thank you for your reply.


Teresa admin December 5, 2012 at 5:43 pm

I put plywood up inside for the walls. Don’t paint the metal. Since the walls are wood they are easier to attach cabinets, paint, wallpaper to. I built the steps and railings myself. Any good carpenter could do this in less than a day.


Fabi January 31, 2013 at 9:48 pm

Do you need a special driverโ€™s licenses to drive a truck that size?


Teresa admin February 6, 2013 at 3:26 pm

Nope. It’s just like driving a Uhaul when you have to move. Just your regular drivers license.


Cat February 17, 2013 at 3:05 am

Great site. I’ve been looking for a truck almost 2 years. I found a few, but in very poor conditions. I need to find one, very inexpensive and I am also in need of information on how to transform it who can do it at a good price. Starving designer…in the process of the re-invention.

Thank you.


Teresa admin February 17, 2013 at 4:04 pm

A great truck will cost a lot. Find something serviceable and do as much as work as you can yourself. Look on Craigslist and other classified sites. Good luck.


Shay February 19, 2013 at 2:48 am

Hi…I love your idea actually it wasn’t after i saw your truck that i until today I acted on my dream … I have a lot of questions in regards to setting up the back for display and storage….. If I could please ask you for any guidance and help it would be greatly appreciated


Teresa admin February 19, 2013 at 3:09 am

Read the article on how to start a mobile boutique and read all the comments first.


L.T March 4, 2013 at 5:39 am

Hi, you are very helpful, I’m in the process of getting my mobile boutique started and I wanted to if it would be a problem purchasing a step van that is not diesel, if it is an older model? Do you find that this business is tougher since you are not in a huge city such as; Los Angeles, NYC, or Miami? I’m curious because I live in a city not heavily populated in the midwest and I do not plan to travel much with my truck.


Teresa admin March 4, 2013 at 3:06 pm

My truck is old and gas powered. Should be fine if you keep up the maintenance. Business is tough but it is also what you make it.
Good luck.


L.T. March 4, 2013 at 6:20 pm

Thank you for answering my questions, many blessings to you and your business!


Keili March 8, 2013 at 2:59 pm

LOVE your comment section here. Lots of great information. My husband and I just purchased an old step van and are in the process of remodeling it. The question I have is how do you get the plywood to stay up on the side without nails or screws penetrating the sides of the truck??


Teresa admin March 8, 2013 at 9:36 pm

I furred out the walls with wood and glue then attached the plywood. Plus some L-brackets screwed into the floor to secure it all.
Good luck!


Keili March 13, 2013 at 5:48 pm

Thank you so much for your reply ๐Ÿ™‚ It’s really appreciated


Amy July 2, 2013 at 6:57 am

I just want to say I am so happy I stumbled upon your page. It inspired me and motivated me to start thinking of the next level for my fashion jewelry business ๐Ÿ™‚ I am in Chicago and doing a little road trip to Minnesota for 4th of July weekend maybe I will see the fashion mobile truck!


Kate July 20, 2013 at 2:55 pm

Hi! Amazing! I have been running a mobile boutique for 2 years out of my SUV. I need a truck, but I need to show that there is enough business. ๐Ÿ™‚
Where do you park and store the truck? I live in CA.

Is the commercial permit insurance etc. a lot?


driele January 8, 2014 at 10:22 pm

What type of truck do you have?


Teresa admin January 8, 2014 at 10:41 pm

1995 Chevy P30 Step Van.


monica January 17, 2014 at 4:23 am

hello, i am completely new to this Fashion boutique on wheels phenomenon but i am hooked. I live in Miami florida and living in such a jaded and vain city has really made me realize that plus size women need a space where they can find one of a kind pieces. with that being said i’m looking for a place to purchase wholesale. does anyone have any suggestions.

thank you…all of your comments will be greatly appreciated !!


Eulalia Buffong April 17, 2014 at 4:32 pm

Hello my name is Lalia. I live in NY. Great idea I absolutely loves it. I have been thinking about it myself. Use to own a store front, but I could not afford the rent because business was very slow. Unfortunately and sadly I have to closed my store. Selling is my passion. My question to you is how do I go about getting a permit? Can I get a permit online? Thanks in advance.


Zack April 23, 2014 at 3:13 pm

Hey I am looking to stat my own pop-up-truck, should I be looking for a Step-van like you have or would a 14 foot u-haul be an acceptable choice also? Are there any disadvantages to using the u-haul a aposed to, a step van?


Teresa Teresa April 23, 2014 at 4:08 pm



Zack April 23, 2014 at 4:22 pm

In what way? Would it be better for me to pay for the consultation service?


Zack April 23, 2014 at 4:26 pm

Also where are are the best places to look for a van/box truck?


jessica October 15, 2014 at 12:01 pm

me to looking for help


jessica October 15, 2014 at 12:03 pm

i been di
oing it for 19 years n now just doing truck i need help putting it togather to great idea


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