How we started The Fashion Mobile

The Fashion Mobile Lucky MagazineMy wife  was looking in Lucky magazine one Sunday morning and in it she saw an article about something I never heard of before. It was about people starting boutiques Рinside of trucks! Kinda like food trucks but with purses and jewelry instead of tacos and burgers! What a sweet idea! I was very interested in learning more.

I mean, she loves fashion. She loves purses and shoes and jewelry and accessories. I think that she has a pretty good eye for style. She loves searching for the next hot fashion trend and going to trade shows to find a new designer or product. She loves watching the award shows to see what people are wearing. She especially likes to watch the shows that comment on what people wear. They are too funny.

Anyways, when she showed me the article she said that we have to do this. Not surprisingly, I was very intrigued by the whole idea. I looked at her and said “Let’s go for it!”. So we thought up the name The Fashion Mobile, formed a company, registered a website name and started looking for the right vehicle to make into a mobile boutique. Talk about a whirlwind of activity.

I started looking for a step van to put the store in. And she started looking for merchandise to put in the van. Three weeks later we found a step van and bought it! Talk about crazy! So right now we are getting it painted, getting the logo designed, getting merchandise and other stuff to get ready to launch the business. It is both exciting and scary as h-e-double hockey sticks.

Also we are getting our website designed and up and running. We set up all of the other accounts too: Facebook, Twitter, Pinterest and YouTube. They’re all pretty bare bones now but I’ll be designing them and adding content to them soon. Man that is a lot of work. But it will be worth it. We’re still working on the online store and plan on having that done by the middle of June. This summer should be absolutely full of adventure for our family!

So check back soon to see what’s new in fashion and what new items the fashion mobile has to offer. Thanks for checking out our new venture!

{ 4 comments… read them below or add one }

Paula South May 22, 2012 at 3:01 pm

Sounds like an awesome idea! I would love to have you roll into my neighborhood as soon as you are up and running!


Frankie May 30, 2012 at 9:11 pm

D and T I wish you both success in the new venture come to OHIO love Aunt Spanky


Julie June 5, 2012 at 2:15 pm

So exciting!!!!!
We need some accessorizing here in Southern MN………
Can’t wait to host a Fashion Mobile Party!


Cinnamon Glassbrenner June 11, 2012 at 6:39 pm

Would love to see you in Minnetonka! Let me know and I’ll get some shoppers together!


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